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Elate

our verdict

This brand is cruelty free, green and safe.

Shop on

3.9

Good

0 1 2 3 4 5

3.6

Good

Clean formula

4.2

V. good

Green policy

5.0

Excellent

cruelty free

4.0

V. good

honest label

0 1 2 3 4 5

why this score ?

Elate is clean.

3.6

Good

Criteria

synthetic free

naturally derived

organic certified

Though brand is relatively clean. they need to give transparency in supply chain for Shea used as this ingredient can have fairtrade concerns. It should be noted, that zoobop only promotes those SKUs and products which are Fairtrade.

3.6

Good

Hazard index: according to global standards.

Please tap the ingredients to know more

7-10

potential human toxins.

3-6

moderate human toxins.

1-2

low or no human toxins

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

synthetic free

Some products contain Color~, Tocopherol~, Citral~, Lye (used for saponification)

~can be natural/ synthetic derived

naturally derived

Some products contain Color~, Geraniol, Palm Oil*, Mica*, Shea Butter**, Citral~, Tocopherol~, Citronellol, Linalool, Limonene
Brand is gluten free

~can be natural/ synthetic derived
*Sustainable/ Ethical source
RSPO supplier/ Responsible Mica Initiative supplier
To know more about Mica and how it can be unethically sourced watch this post, https://www.zoobop.com/post-detail.aspx?id=4

**we have asked for transparency in the supply chain of fair trade source
It should be noted, that zoobop only promotes those SKUs and products which are Fairtrade.

organic certified

Brand claims to be use 75% organic ingredients, however, no certification is provided for these.

Elate is green.

4.2

V. good

Criteria

earth safe

recycle material

Ingredients used in products are eco friendly and do not pollute the soil or water as grey waste. Brand's recycling policies are good and earth safe.

4.2

V. good

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

earth safe

Brand is B Corp certified
Some products contain Palm Oil*, Zinc Oxide**, Titanium Dioxide**

*sustainable source/ RSPO supplier
To know more about Palm oil & its impact on forests, wildlife & the environment check this post, https://www.zoobop.com/post-detail.aspx?id=5

**non nano

recycle material

Brand uses glass, wood, aluminium, paper for products packaging
100% biodegradable moso bamboo handle with "soft" removable, hygienic nylon bristles. Each brush is individually wrapped with a thin recyclable/biodegradeable paper sleeve for hygienic purposes during travel.
Liquid Eyeline will come packaged in a recyclable plastic inner tube, encased in bamboo.
Disposal: Crush the bamboo tube and compost. Thoroughly wash and recycle the rest with your household recycling.
All Eye Colours are pressed in recyclable aluminum pans that will fit in to any magnetic palette or compact.

Elate is cruelty free.

5.0

Excellent

Criteria

cruelty free

100% vegan

Brand is committed to being cruelty free. And has confirmed to zoobop that they do not sell their products where animal testing is mandatory as per law.

5.0

Excellent

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

cruelty free

Brand is PETA & Leaping Bunny certified and is committed to being a 100% cruelty free.
With no animal testing at any stage of production or marketing.

100% vegan

Brand is 100% vegan
Some products contain Shell Powder~, Stearic Acid~, Cetyl Alcohol~, Cetearyl Alcohol~, Glycerin~
Makeup brushes are made of synthetic fiber & vegan friendly

~plant derived

Elate is honest.

4.0

V. good

Criteria

honesty

social service

Though brand is transparent with labelling and gives transparency in the supply chain for palm oil & mica, they need to clearly indicate transparency in sourcing of ingredients like Shea which can have fairtrade issues.

4.0

V. good

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

honesty

Though brand is transparent with labelling and gives transparency in the supply chain for palm oil & mica, they need to clearly indicate transparency in sourcing of ingredients like Shea which can have fairtrade issues.

social service

Elate partnered with Plan International Canada to support their Because I am a Girl initiative.

Elate FAQs

Is Elate Cruelty Free ?
-

Brand is PETA & Leaping Bunny certified and is committed to being a 100% cruelty free.
With no animal testing at any stage of production or marketing.

Is Elate Eco friendly ?
-

Brand is B Corp certified
Some products contain Palm Oil*, Zinc Oxide**, Titanium Dioxide**

*sustainable source/ RSPO supplier
To know more about Palm oil & its impact on forests, wildlife & the environment check this post, https://www.zoobop.com/post-detail.aspx?id=5

**non nano

Is Elate safe ?
-

Ingredients used in products are safe and non toxic to humans. Please tap the icons for more details under each criteria to understand more.

Is Elate Organic ?
-

Brand claims to be use 75% organic ingredients, however, no certification is provided for these.

Is Elate safe for kids ?
-

Ingredients used in products are safe and non toxic to humans. Please tap the icons for more details under each criteria to understand more.

Is Elate vegan friendly ?
-

Brand is 100% vegan
Some products contain Shell Powder~, Stearic Acid~, Cetyl Alcohol~, Cetearyl Alcohol~, Glycerin~
Makeup brushes are made of synthetic fiber & vegan friendly

~plant derived

Does Elate use sustainable packaging ?
-

Brand uses glass, wood, aluminium, paper for products packaging
100% biodegradable moso bamboo handle with "soft" removable, hygienic nylon bristles. Each brush is individually wrapped with a thin recyclable/biodegradeable paper sleeve for hygienic purposes during travel.
Liquid Eyeline will come packaged in a recyclable plastic inner tube, encased in bamboo.
Disposal: Crush the bamboo tube and compost. Thoroughly wash and recycle the rest with your household recycling.
All Eye Colours are pressed in recyclable aluminum pans that will fit in to any magnetic palette or compact.

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