Alima Pure

Some products contain Benzyl Alcohol~, Dehydroacetic Acid (preservative), Lye used for saponification, Tocopherol~

~can be natural/ synthetic derived

Some products contain Fragrance*, Color**, Benzyl Alcohol~, Palm Oil Derivatives***, Mica****, Shea Butter*****, Limonene, Linalool, Tocopherol~

~can be natural/ synthetic derived
*from essential oils
**iron oxides, mineral pigments
****sustainable source/ from credo beauty
****Ethical source
To know more about Mica and how it can be unethically sourced watch this post, https://www.zoobop.com/post-detail.aspx?id=4

*****we have asked for clarity on fair trade source
It should be noted, that zoobop only promotes those SKUs and products which are Fairtrade.

Brand is enrolled in a Green Source Renewable Power Program, which derives power from 100% renewable sources including Solar, Wind, Biomass, Hydro, and Geothermal.
Brand is B corp certified
Some products contain Palm Oil Derivatives*, Titanium Dioxide**, Zinc Oxide**, Acrylates Copolymer***

*sustainable source/ from credo beauty
To know more about palm oil & its impact on forests wildlife & the environment, check this post https://www.zoobop.com/post-detail.aspx?id=5

**non nano
***not clear if this is water soluble or a micro plastic, we have asked the brand for clarity

Brand uses glass, metal & PCR and Food-Grade plastic for products packaging.
They offer refills for some of their products.
Their boxes are crafted from eco-friendly 100% post-consumer recycled paper and printed using soy-based inks.

It should be noted, that most makeup plastics are difficult to recycle.
So it is always good when brands accept back their empties for sterilizing and recycling and when they offer refills.

Each brush comes packaged in a box crafted from 100% post-consumer recycled paper and printed with eco-friendly soy-based ink

Brand is PETA & Leaping Bunny certified and committed to being a 100% cruelty free.
With no animal testing at any stage of production or marketing.

Some products contain Beeswax, Carmine, Lanolin Oil, Squalane~, Panthenol~, Glycerin~, Stearic Acid~, Cetyl Alcohol~, Cetearyl Alcohol~
Their makeup brushes Made with 100% cruelty-free Taklon synthetic bristles. Sturdy sleek black handles for a comfortable, stabilizing grip.
Brand has vegan options**

~can be plant/ animal/ synthetic derived
**users are advised to check product labels for all ingredient content.

Though brand is transparent with labelling, they need to clearly indicate transparency in sourcing of ingredients like Shea as this has fairtrade concerns.
It should be noted, that zoobop only promotes those SKUs and products which are Fairtrade.

Brand is member of 1% for the Planet - donating one 1% of sales to protecting the planet.