Au Naturale

Some products contain Color~, Mica~*

~synthetic derived
*lab made

Some products contain Fragrance*, Flavor, Alcohol, Palm Oil**, Mica**, Shea Butter***, Vitamin E
Brand is 100% gluten free

*from essential oils
**sustainable source supplier from Palm done Right / ethical source
To know more about Mica and how it can be unethically sourced watch this post, https://www.zoobop.com/post-detail.aspx?id=4

***ethically sourced/ but brand gives no certification for this

Some ingredients are organic certified by Ecocert & Cosmos, USDA

All ingredients are earth safe & do not pose a threat to soil, marine animals, and humans as waste or through sewage into water bodies.
Some products contain Titanium Dioxide*, Zinc Oxide*, Palm Oil**

*non nano
**sustainable source / supplier from Palm done Right
To know more about Palm Oil & its impact on forests, wildlife & the environment check this post, https://www.zoobop.com/post-detail.aspx?id=5

Brand uses plastic, glass & metals for most product packaging.
They have partnered with Terracycle in the US to recycle their products.

It should be noted, that most makeup plastics are difficult to recycle.
So it is always good when brands accept back their empties for sterilizing and recycling and when they offer refills.

Brand is PETA & Leaping Bunny certified and is committed to being a 100% cruelty free.
With no animal testing at any stage of production or marketing.

Brand is vegan certified
Some product contain Glycerin ~, Stearic Acid~
Makeup brushes are made of synthetic bristle & vegan friendly

~plant derived

Though brand is transparent with labelling, they need to clearly indicate transparency in sourcing of ingredients like Shea ( certification).