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Axe

Unilever

our verdict

This brand is not cruelty free. Many of the Ingredients used are questionable. zoobop suggests using clean, green, cruelty free alternatives which are good for you and the planet. .

1.7

Very poor

0 1 2 3 4 5

1.4

Very poor

Clean formula

1.6

Very poor

Green policy

0.0

Terrible

cruelty free

4.0

V. good

honest label

0 1 2 3 4 5

why this score ?

Axe is not clean.

1.4

Very poor

Criteria

synthetic free

naturally derived

organic certified

Ingredients used in products can be toxic to humans. Please tap the icons for more details under each criteriato understand why.

1.4

Very poor

Hazard index: according to global standards.

Please tap the ingredients to know more

7-10

potential human toxins.

3-6

moderate human toxins.

1-2

low or no human toxins

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

synthetic free

Some products contain Fragrance~*, Color~, M.I.T, Talc, DMDM Hydantoin, Butane, M.C.I, S.L.E.S, M.E.A, B.H.T, S.L.S, T.E.A, Isobutane, PPGs~, P.E.Gs~, Coumarin~, Alcohol Denat, Surfactants, Benzyl Benzoate~, P.G, C.A.P.B~, Quartz, Citral~, Eugenol~, Carbomer, Dimethicone, EDTA

~can be natural/ synthetic derived
*Most synthetic perfumes can contain Phthalates. As labels will simply list “fragrance” or “perfume” and keep secret the ingredients that make up that fragrance.

naturally derived

Some products contain Petrolatum, Fragrance~, Color~, PPGs~, P.E.Gs~, Geraniol, Coumarin~, Mineral Oil, Mica*, C.A.P.B~, Benzyl Benzoate~, Quartz, Limonene, Linalool, Citronellol, Citral~, Eugenol~

~can be natural/ synthetic derived
*unclear if this is ethically sourced
To know about more Mica and how it can be unethically sourced, watch this post, https://www.zoobop.com/post-detail.aspx?id=4

organic certified

Axe is not green.

1.6

Very poor

Criteria

earth safe

recycle material

Ingredients used in products are eco pollutants.Brand's recycling policies are poor and not green. Please tap the icons for more details under each criteriato understand why.

1.6

Very poor

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

earth safe

Though Parent brand claims to be a responsible sourcer, the ingredients used in some products are not earth friendly
Some products contain Formaldehyde Releasers, Petrolatum, Talc*, Hydrocarbons, B.H.T, Surfactants, S.L.E.S, P.E.Gs, Mineral Oil

*unclear if this is asbestos free / we have asked brand for more information

It should be noted that, Deodorants in aerosol cans have propellants containing hydrocarbons which contribute to global warming.
CFC-free aerosols too emit the volatile organic compounds (VOCs), which affect the ozone and the environment.

Petroleum is bad for the planet & you, brands using this ingredient need to use a conscious alternate.
To understand why Petroleum derivatives should be avoided as an ingredient, click here https://www.zoobop.com/post-detail.aspx?id=6

recycle material

Brand uses Plastic and metal for most of their product packaging.
We have asked them for more information on their plastic PCR content.

It should be noted that, Propellants in aerosol cans are highly flammable and can cause explosions and start fires.
Empty aerosol cans are considered as hazardous waste in the USA and many countries.

Axe is not cruelty free.

0.0

Terrible

Criteria

cruelty free

100% vegan

This brand tests on animals when required by law. By testing on animals, brand can no longer be considered vegan friendly.

0.0

Terrible

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

cruelty free

Brand tests on animals when required by law.
It should be noted, that their Parent Brand too test on animals when required by Law.

100% vegan

By testing on animals brand can no longer be considered vegan friendly.
Some products contain Milk Protein, Beeswax, Lanolin, Glycerin~, Stearic Acid~, Cetyl Alcohol~, Lactic Acid~, Cetearyl Alcohol~, Stearyl Alcohol~, P.E.G 8~, P.E.G 18~, P.E.G 40~, P.E.G 45~, P.E.G 100~, P.E.G 60~, P.E.G 150~, P.E.G 180~

~can be plant/ animal/ synthetic derived

Axe is honest.

4.0

V. good

Criteria

honesty

Though brand is transaprent with ingredients, Synthetic fragrances are known to contain a mix of various toxins - unless these are clearly and transparently mentioned as complete fragrance by the brand. Unfortunately, very few brands give complete fragrance info as they consider this as proprietary information. When it comes to Synthetic fragrance this is tricky as they can be known pollutants in it. Many clean brands that may use synthetic fragrance choose to list them all so they can be honestly clean and transparent.

4.0

V. good

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

honesty

Though brand is transaprent with ingredients, Synthetic fragrances are known to contain a mix of various toxins - unless these are clearly and transparently mentioned as complete fragrance by the brand.
Unfortunately, very few brands give complete fragrance info as they consider this as proprietary information. When it comes to Synthetic fragrance this is tricky as they can be known pollutants in it. Many clean brands that may use synthetic fragrance choose to list them all so they can be honestly clean and transparent.

Axe FAQs

Is Axe Cruelty Free ?
-

Brand tests on animals when required by law.
It should be noted, that their Parent Brand too test on animals when required by Law.

Is Axe Eco friendly ?
-

Though Parent brand claims to be a responsible sourcer, the ingredients used in some products are not earth friendly
Some products contain Formaldehyde Releasers, Petrolatum, Talc*, Hydrocarbons, B.H.T, Surfactants, S.L.E.S, P.E.Gs, Mineral Oil

*unclear if this is asbestos free / we have asked brand for more information

It should be noted that, Deodorants in aerosol cans have propellants containing hydrocarbons which contribute to global warming.
CFC-free aerosols too emit the volatile organic compounds (VOCs), which affect the ozone and the environment.

Petroleum is bad for the planet & you, brands using this ingredient need to use a conscious alternate.
To understand why Petroleum derivatives should be avoided as an ingredient, click here https://www.zoobop.com/post-detail.aspx?id=6

Is Axe safe ?
-

Ingredients used in products can be toxic to humans. Please tap the icons for more details under each criteria to understand why.

Is Axe Organic ?
-

Axe is not organic certified.

Is Axe safe for kids ?
-

Ingredients used in products can be toxic to humans. Please tap the icons for more details under each criteria to understand why.

Is Axe vegan friendly ?
-

By testing on animals brand can no longer be considered vegan friendly.
Some products contain Milk Protein, Beeswax, Lanolin, Glycerin~, Stearic Acid~, Cetyl Alcohol~, Lactic Acid~, Cetearyl Alcohol~, Stearyl Alcohol~, P.E.G 8~, P.E.G 18~, P.E.G 40~, P.E.G 45~, P.E.G 100~, P.E.G 60~, P.E.G 150~, P.E.G 180~

~can be plant/ animal/ synthetic derived

Does Axe use sustainable packaging ?
-

Brand uses Plastic and metal for most of their product packaging.
We have asked them for more information on their plastic PCR content.

It should be noted that, Propellants in aerosol cans are highly flammable and can cause explosions and start fires.
Empty aerosol cans are considered as hazardous waste in the USA and many countries.

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