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The Magic Potion

our verdict

This brand is clean and safe. We have asked for more clarity on Fair trade transparency of Shea.

Shop on

3.8

Good

0 1 2 3 4 5

3.2

Fair

Clean formula

4.6

Excellent

Green policy

4.1

V. good

cruelty free

4.0

V. good

honest label

0 1 2 3 4 5

why this score ?

The Magic Potion is clean.

3.2

Fair

Criteria

synthetic free

naturally derived

organic certified

Though brand is clean, we have asked for transparency in supply chain for Shea used. It should be noted, that zoobop only promotes those SKUs and products which are clean and green, and meet our stringent standards.

3.2

Fair

Hazard index: according to global standards.

Please tap the ingredients to know more

7-10

potential human toxins.

3-6

moderate human toxins.

1-2

low or no human toxins

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

synthetic free

Brand claims to be entirely free of synthetics.
They give full ingredient transparency on products labels/ website.
We found no harmful/ toxic ingredients in their products.

naturally derived

Some products contain Shea Butter*, Vitamin E, Geoguard ECT (Ecocert/Cosmos approved Natural preservative)

*we have asked brand for transparency in fair trade/ bio trade source

It should be noted, that zoobop only promotes those SKUs and products which are clean and green, and meet our stringent standards.

organic certified

The Magic Potion is green.

4.6

Excellent

Criteria

earth safe

recycle material

Ingredients used in products are eco friendly and do not pollute the soil or water as grey waste. Brand's recycling policies are good and earth safe.

4.6

Excellent

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

earth safe

All ingredients are earth safe.
And do not pose a threat to soil, marine animals, and humans as waste or through sewage into water bodies.

recycle material

Brand uses glass, tin & paper for product packaging.

It is important to note, that while it is the endeavour of the brand to be plastic free, some bottles may have caps & pumps which may have some plastic component. It is essential for you to recycle these with your local recycling center.

The Magic Potion is cruelty free.

4.1

V. good

Criteria

cruelty free

100% vegan

Brand is committed to being cruelty free. And has confirmed to zoobop that they do not sell their products where animal testing is mandatory as per law.

4.1

V. good

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

cruelty free

Brand claims to be committed to being cruelty free.
With no animal testing at any stage of production or marketing.

100% vegan

Some products contain Beeswax, Honey, Goat's Milk, Glycerin~
Brand has vegan options**

~can be plant/ animal derived
**users are advised to check product labels for all ingredient content.

The Magic Potion is honest.

4.0

V. good

Criteria

honesty

Though brand is transparent with labelling, they need to clearly indicate transparency in sourcing of ingredients like Shea.

4.0

V. good

Please tap the ingredients to know more

  • NO
  • YES
  • UNCLEAR
  • NOT ALL

honesty

Though brand is transparent with labelling, they need to clearly indicate transparency in sourcing of ingredients like Shea.

The Magic Potion FAQs

Is The Magic Potion Cruelty Free ?
-

Brand claims to be committed to being cruelty free.
With no animal testing at any stage of production or marketing.

Is The Magic Potion Eco friendly ?
-

All ingredients are earth safe.
And do not pose a threat to soil, marine animals, and humans as waste or through sewage into water bodies.

Is The Magic Potion safe ?
-

Ingredients used in products are safe and non toxic to humans. Please tap the icons for more details under each criteria to understand more.

Is The Magic Potion Organic ?
-

The Magic Potion is not organic certified.

Is The Magic Potion safe for kids ?
-

Ingredients used in products are safe and non toxic to humans. Please tap the icons for more details under each criteria to understand more.

Is The Magic Potion vegan friendly ?
-

Some products contain Beeswax, Honey, Goat's Milk, Glycerin~
Brand has vegan options**

~can be plant/ animal derived
**users are advised to check product labels for all ingredient content.

Does The Magic Potion use sustainable packaging ?
-

Brand uses glass, tin & paper for product packaging.

It is important to note, that while it is the endeavour of the brand to be plastic free, some bottles may have caps & pumps which may have some plastic component. It is essential for you to recycle these with your local recycling center.

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