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100% clean, green cruelty free
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Brand needs to have complete label transparency. Very little information is provided on their environment, recycling and cruelty free policies.
Poor
1.8
Very poor
Clean formula
2.3
Green policy
2.5
cruelty free
2.0
honest label
synthetic free
naturally derived
organic certified
Ingredients used in products can be toxic to humans. Please tap the icons for more details under each criteriato understand why.
Hazard index: according to global standards.
Please tap the ingredients to know more
potential human toxins.
moderate human toxins.
low or no human toxins
Brand does not give full ingredient transparency on their some product labels/ website.Some products contain Talc, P.E.Gs~, PPGs~, Potassium Sorbate~, P.G, Dimethicone, Lye, Phenoxyethanol, EDTA~can be natural/ synthetic derived
Some products contain P.E.Gs~, PPGs~, Palm Oil Derivatives*, Vitamin E, Potassium Sorbate~~can be natural/ synthetic derived*brand gives no information on their sustainable source
earth safe
recycle material
Ingredients used in products are eco pollutants.Brand's recycling policies are poor and not green. Please tap the icons for more details under each criteriato understand why.
Brand does not give full ingredient transparency on their some product labels/ website.In the absence of complete ingredient transparency, it is very difficult to ascertain this.Some products contain P.E.Gs, Palm Oil Derivatives*, Talc**, VP Copolymer****brand gives no information on their sustainable sourceTo know more about Palm Oil & its impact on forests wildlife & the environment, check this post https://www.zoobop.com/post-detail1.aspx **unclear if this is asbestos free / we have asked brand for more information***not clear if this is water soluble or a micro plastic, we have asked the brand for clarity
Brand uses glass & plastic, metals for most product packaging.We have asked them for further clarity on their recycling policies and plastic PCR content.It should be noted, that most makeup plastics are difficult to recycle. So it is always good when brands accept back their empties for sterilizing and recycling and when they offer refills.
100% vegan
Brand is in a grey area, as testing policies are vague and unclear. We are not sure if they sell offline where animal testing is required as per law.
Though brand claims to be cruelty free, they do not have a strong cruelty free policy.Being cruelty free needs to be a brand commitment. it is not about adding a logo on product labels
Some products contain Beeswax, Hydrolyzed Elastin, Collagen~, Urea~, Allantoin~, Glycerin~, Stearic Acid~, Sodium Lactate~, P.E.G 10~Brand has vegan options**~can be plant/ animal/ synthetic derived**users are advised to always check product labels for full ingredient content.
honesty
Some products do not mention complete ingredients. Brand needs to clearly indicate transparency in sourcing of ingredients like Palm Oil (derivatives)
Some products do not mention complete ingredients.Brand needs to clearly indicate transparency in sourcing of ingredients like Palm Oil (derivatives)
Ingredients used in products can be toxic to humans. Please tap the icons for more details under each criteria to understand why.
Kay Beauty is not organic certified.
With any other brand
You can submit multiple choices
Though brand is cruelty free, many ingredients used are questionable.
Average
Ingredients used in some products are questionable. zoobop suggests using verified clean and green alternatives which are good for you and the planet.
Fair
This brand is clean and safe. We have asked them for more information on their plastic PCR content.
Good
This brand is cruelty free, clean and safe.
This brand is clean and safe. We have asked for more details on transparency of shea supply chain.
Some ingredients used are questionable.
V. good
This brand is clean, green, ethical and safe. zoobop 's their Botanical E face serum.
Ingredients used in some products are questionable. zoobop suggests using verified clean, green, cruelty free alternatives which are good for you and the planet.