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How To Choose The Best Natural Hair Colour

by Nandini S + India Sutra 07 Aug 2021

If you are looking to colour your hair and want to try something natural for a change then make sure you check this blog out for excellent tips on finding the best sustainable hair color brand.

Choosing a good natural hair colour is important if you want to avoid damage to your hair. As synthetically treated hair will soon lose its natural shine and lustre.

It's true that a synthetic hair colour will deliver a stronger longer-lasting colour to your hair, but it may not exactly be “clean”.

Most synthetic hair colours are loaded with potential toxins. These ingredients are toxic to the earth as waste and to humans as carcinogens. Some common ingredients you will find on the back of your hair colour box will be Ammonia, PPD, Resorcinol, Toluene, Fragrance, Bleach, Formaldehyde releasers.

According to, "To achieve a permanent color, many hair dyes work using a system of ammonia (or ethanolamines in the case of some ammonia-free products), hydrogen peroxide, and pphenylenediamine. These common dye chemicals are associated with negative health effects. Ammonia is a respiratory and asthma irritant, a potential endocrine disruptor. P-phenylenediamine is associated with birth defects, skin irritation, liver and blood toxicity, and allergic reactions. It is restricted for use in the European Union. PPD is one of many coal-tar colors, which are derived from petroleum. Coal-tar dyes have been associated with several health effects like eye injury and allergic reactions. Coal tars themselves have been associated with multiple forms of cancer, and some coal-tar dyes have been found to cause cancer in animals

Many dyes can also contain toluene, a wellestablished neurotoxin, linked to birth defects, pregnancy loss, and allergic reaction. They can also contain resorcinol, a synthetic toxin linked to endocrine disruption, meaning it impacts our body’s normal hormonal functioning. Lead acetate, another common ingredient, is linked to neurotoxicity. Conventional dyes can contain many other harmful chemicals like DMDM hydantoin, methylisothiazolinone, and fragrance.

One study of over 25,000 women found that the use of hair dye was associated with increased breast cancer incidence".

Further, Most synthetics mentioned in conventional hair dye products are dirty eco toxins that kill marine life and pollute the earth when released as waste.

How will you know just by seeing a box or brand which is better? How can you choose better?

It’s simple.

Go to and check the brand you are using or want to buy with one simple bop. Zoobop is a brand checker that checks the sustainability of any personal care brand with a clean or dirty score.

It gives you a clear picture of what the brand is using vis a vis its ingredients, environmental practices, labeling transparency, animal testing policies, certifications (if any), packaging and recycle policies along with possible animal-derived ingredients.


Now that you know how to select a good brand vs one that says it’s good, let's look a little deeper into natural hair colours.

Natural hair color products are made using botanical, natural, and sometimes certified ingredients.

Organic hair colours on the other hand are made from certified organic ingredients. A certified organic brand ensures users that the ingredients in its product are over 70% organic. Not only are these colours safe for your hair but will be nontoxic as grey waste too. The most common organic hair colours you will find will be henna and indigo. A word of caution to those who have not used henna in the past must do a patch test. If you have a sensitive scalp, it is always best to take professional advice before using even natural products.

The coverage in natural vs synthetic products is not the same. A natural product will never have the same efficacy or life as a synthetic engineered one. But the advantage will be its overall benefit to you without impacting your health and more importantly, it will not harm the earth as a pollutant.

Unfortunately, many brands use fancy hashtags such as #natural #safe #pure #green to lure consumers to use their products. Always check, bop, read, and be informed before buying.

Zoobop empowers consumers to make informed decisions by helping them know which personal care products are toxic-free, good, and clean. Its bop tool is quick, easy, and informative.

Zoobop is the brand checker that you can use in just a few clicks. Whether you're standing in the cosmetic aisle of your favorite store or flipping through a commercial site, just bop for more information about any personal care/cosmetics brand - anywhere in the world.

How to choose the best natural hair colour

Now that you have decided you want to colour your hair, what colour should you choose? How do you decide on a natural hair colour product?

1. Know your hair

The texture, the scalp, and the amount of damage, all of it should be considered before you decide on a hair product. organic hair products are recommended to avoid any side effects or additional damage.

2. How do you want your hair to look like

Ask yourself, do you want to go lighter, darker, or just experiment with highlights? Once you have an answer to this after doing your research, we move to the second point.

3. Know your undertones

Your skin undertones decide which colour suits you. The golden rule is warm tone to warm colour and cool tone to cool colour. If you have a warm undertone and want a blue highlight, look for warmer blue options. You can never go wrong with this!

4. Dramatic changes

5. If you are a brunette thinking to go all blond for the first time, it might get overwhelming. We suggest you try going lighter gradually with 2-3 shades apart.

What ingredients should be avoided in hair color?

1. Para-phenylenediamine: Used as dark hair dye. It is made up of coal tar and other toxic chemicals which can lead to cancer and other serious ailments.

2. Hydrogen peroxide: Hydrogen Peroxide is also known to cause damage to the hair cuticles and thus causes breakage. The gas that is released when you mix hydrogen peroxide with other dye ingredients oxidizes copper in the hair shaft weakening it and making it more prone to damage.

3. Ammonia:M/b> Ammonia is used in most hair coloring products to help the dye spread evenly throughout the hair shaft. It can cause lung irritations.

4. DMDM Hydantoin: In hair and skin solutions, DMDM Hydantoin can lead to allergic reactions and severe rashes. Its function is to allow the bacteria to grow for longer in the container.

5. Lead Acetate: Lead acetate is added to hair dyes to darken the color sometimes. It can contribute to anemia, mental deficiency, and neurological problems.

6. Parabens: They are found in shampoos, hair colors, and skin care products; parabens can produce severe allergies and skin irritation. They are also linked to severe health ailments.

Best natural hair colour products




What it does: enhance the redness of the hennabased colours in dark brown or black hair.




What it does: naturally and gradually tints hair a beautiful blue color and is safe to use as hair dye. also nourishes the hair.




What it does: comes in several shades of violets, reds, blondes and black. Covers gray hair, an even or an off tone, vibrant highlights or achieves a colour more permanent than most other brands. leaves no harsh chemical residue but instead nourishes your hair when washed.

What is your hair colour at the moment? Are you looking for a new one? Let us know!

Frequently asked questions

Are ammonia free hair dyes better?

YES! Anything without the nasty chemicals is superior. Ammonia causes burns and lung irritations among many other health implications. Trust us you are better off without it.

Which hair dye is not harmful?

Radico hair colours are organic certified (Ecocert) and safe.

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